A serum in your skincare routine will help you achieve your skincare goals!
Are you looking for a simple skincare routine that will help you achieve your skin goals? Don’t skip the serum! A cleanser and moisturizer is not enough if you want clear, glowing skin — and yes, girl, you need to wash your face! Ideally you want two serums in your routine: one to exfoliate and one to brighten and clarify. Exfoliation is an important step that may be missed in a minimalist routine. If you’re looking to get the most out of your skincare products, you need to slough off your dead skin cells and clear out your pores so that your brightening, evening and age-defying serum can get to work beneath your skin’s surface. If you’re looking for clear, glowing skin, serums will help you achieve this goal!
1. Serums add extra moisture to your skin.
Yes, your moisturizer does that – even your tinted moisturizer helps — but the primary job of your moisturizer is to act as a protective layer, to lock in your skin’s existing moisture. The molecules of a serum actually penetrate the skin to give you a deeper level of treatment or hydration.
2. Serums help to reduce the signs of aging.
Serums with active ingredients such as bakuchiol or vitamin C help to rejuvenate, lift and brighten tired skin. Our favourite clean beauty brand carries two powerhouse serums that help to give skin a more youthful appearance: Beautycounter’s Countertime Radiance Serum contains Retinatural Complex to firm, plump, and tighten skin, and All Bright C Serum with ultra stable vitamin C, boosts collagen production, antioxidant protection, and brightens skin tone.
3. Your skin will absorb serums quickly.
Serums are designed to penetrate deeper into the skin. their formulas are water-based, thinner consistency and don’t leave your skin ever feeling greasy, so your skin can absorb it quickly!
4. There are targeted benefits from serums.
If you want to reach your skin goals, you need active ingredients such as antioxidants, hyaluronic acid, AHA/BHA and bakuchiol. Serums have greater concentrations of active ingredients (compared to moisturizers) so they can target specific skin concerns like signs of aging, brightening, or clarity.
5. The more moisture you add to your skin, the fresher and younger it will appear.
It’s true, dehydrated skin may appear more dull and saggy. The extra moisture instantly plumps up skin, and gives it a youthful glow. Pro-tip: add the Glow First Priming Serum or the No. 1 Brightening Facial Oil after your moisturizer for added moisture + glow!
6. They are the best bang for your buck.
While a cleanser or moisturizer usually has 5-10% active ingredients, serums can get as high as 70%. You’re paying for results, which is why serums can be a bit pricey. One small pump or a few drops of a water-based serum will cover your face and neck… a little goes a long way!
Many skincare products on the market are not tested for safety for your health, meaning that there could be potentially harmful ingredients in the formula or packaging. If you need help finding a serum that is safe, performs well and fits into your budget, please send us a message. The serums recommended in this article are rigorously tested for safety, and perform to the highest standard. Clean beauty for the win!
